Real Estate Professionals are not Sociologists

Real estate professionals are not sociologists, so they don't really always understand people. That's not the speak that they've had to speak in. - Julie Whelan

They have focused on efficiency of portfolios which was measured by square feet per seat, square feet per person. How often people were coming in. By far and large, that is how workplace effectiveness is measured ... The real goal is interpersonal connections and getting people to work together and driving the culture of organizations - Julie Whelan

When you think about the word effectiveness, even when we're having our annual reviews or our mid-year reviews or our monthly one on ones with our managers, how do they know that we're being effective? Effective against what? Well, there's goals that we have. - Julie Whelan

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Clear communication of the objectives.
Frequent check ins against those objectives, what road blocks need to be removed.
What else do you need to make it happen?
(not forgetting frugality as an innovation catalyst)

A place to support culture.

Julie and the CBRE Research team keep their collective fingers on the pulse of the CRE, or Customer Relationship Engagement, industry.

Full Length Conversation
Julie Whelan v3: Sentiment Shift, Location, Vibrancy | Work 20XX podcast with Jeff Frick -

- Transcript and Show Notes - https://www.work20xx.com/episode/julie-whelan-v3-sentiment-shift-location-vibrancy-work-20xx-ep31

- or wherever you podcast

#Office #CRE #CommercialRealEstate #CustomerRelationshipEngagement #Engagement #Office #CBRE #Workplace #FoW #Future #Digital #Distributed #Leadership #Management #Effectiveness #RealEstate #WorkplaceEffectiveness #EmployeeEngagement #Productivity #HybridWork #CorporateCulture #Interview #Podcast #Work20XX