They will change their behavior to fit in

They won’t change their behavior because you tell them to. They will change their behavior to fit in. So if you give them people to fit in with and you give them a prescriptive way to fit in, they’ll do it. They will absolutely do it. - Karrie Sullivan

7% - Those are the earliest adopters. They are super comfortable with experimentation. They automate themselves out of a job. They're super comfortable with ambiguity. Their innovation mindsets even, but they're also incredibly good at creating leverage. - Karrie Sullivan

Group two is about 15% of the population. And they are smart. They are intellectually curious. They like to learn. They like to teach. And it's that learn and teach tipping point that is really important here because they're the translators between the two groups. - Karrie Sullivan

They're proving the use cases, giving us the process maps, the playbooks, the checklists, the detail that everybody else needs so that with the 80% what we're doing is taking the ambiguity out. We're creating prescriptive here's how you adopt for your function. And we're triggering their need to belong or fit in. - Karrie Sullivan

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Create the conditions the encourage the 80% to jump in, by removing ambiguity and providing a road map.

Pretty straight forward. As always, the devil's in the details.

Please join me in welcoming Karrie Sullivan to Work 20XX.

Karrie helps illuminate the path to change adoption, but 'hacking the change curve.' Work with people predisposition, don't fight the tide.

Karrie Sullivan: Results, Resilient, Reluctant, Readiness | Work 20XX podcast with Jeff Frick Ep51 -

TikTok - https://www.tiktok.com/@turn.the.lens

Transcript and Show Notes - https://www.work20xx.com/episode/karrie-sullivan-results-resilient-reluctant-readiness-work-20xx-podcast-with-jeff-frick-ep51

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